An increasing number of businesses are beginning to rely on digital transformation frameworks to help integrate new technology into their business processes. This is often done in order to optimize production, elevate positive customer experiences, and increase operational value. That’s not to say that it is without its flaws. An alarmingly high number of digital transformation framework initiatives actually end up failing to launch partially due to unexpectedly high costs. Other initiatives reach the launch, only to never achieve their expected long-term goals. That’s why it is important to meticulously plan out your digital transformation initiative. To help you with this process, Savvior has compiled a list of six techniques every business should utilize when it comes to transforming their digital networks.
1. Use Data Diagnoses to Determine Opportunities Within Your Business For Digital Transformation
First, you need to figure out where growth can start within your business. Data diagnoses can help you determine where the best opportunities for digital transformation exist. They function by examining data or content to determine why something within a department occurred. Drill-down, data discovery, data mining, and correlations are often used to complete this task. Once the diagnosis is complete, you can analyze the data to determine if Ai, automation, or other popular technologies can help your company grow significantly.
2. Evaluate Competitors Within the Industry
You need to ask yourself what your competition is doing with their own digital transformation initiatives. What are they doing that is making them more successful than you? What have they tried that hasn’t worked and has set them back significantly? Once you find the right questions to ask, you need to evaluate your competition based on how they use their own digital frameworks to respond to evolving technologies and demands. Then, you need to figure out how to beat them with the help of your own digital transformation framework.
It might be helpful to evaluate companies outside of your industry when determining how you want to structure your digital transformation framework too. General Electric (GE), for instance, made their own digital transformation after looking to companies in the tech industry for help and inspiration. They even hired consultants outside their industry to help launch their digital transformation efforts.
3. Determine Your Company’s Goals
Maybe you want to increase sales. Or you need to optimize production. Perhaps your company needs to upgrade its internal communication structure. Finding out what departments within your company that can benefit the most from a digital transformation will be helpful when figuring out what overall goals you want your company to achieve from it. Examining numbers in productivity and customer satisfaction, if relevant, in each department can help you efficiently figure this out.
4. Find Out What Your Customer Wants
If you don’t know what your customer needs, you won’t be able to tailor your company toward giving them the best experience possible. Do they want more streamlined sign ups? Do they need more attentive data processing? Maybe they are having trouble reaching customer service. Finding out the answers to these questions will help guide your company’s digital transformation initiative. Conducting customer satisfaction surveys is a simple way to figure this out, as well as staying up-to-date on industry news articles that focus on covering consumer needs and wants.
5. Create a Solid Baseline for Your Business
Do you know where your company is at the moment in terms of its digital processes? Creating a quantitative and qualitative baseline for your business is extremely helpful in allowing you to figure this out. Once you determine your company’s baseline, you can figure out which portions of your business need the most improvement and work before tracking how your digital transformation performs over time. This step is key for helping you come up with realistic and achievable goals with your new technology.
6. Decide How You Will Implement Your Transformation
Once all of your departments have been thoroughly analyzed and you have come up with measurable, realistic goals, you will need to figure out how you want to begin your digital transformation. Make sure you set a time frame for finishing your digital transformation, determine how you will measure success with your new framework, and figure out who you want to hire to help you implement this new framework.
These six techniques are critical for helping your company achieve a successful digital transformation. If you look closely, you can see that they act as guiding tools for encouraging you to look at your company as a whole to see how individual parts can work together to help it achieve overall success. However, sometimes companies need a little extra help with this process. If they are large or are dealing with a complicated framework, for instance, they might need to hire outside help. That’s where Savvior comes in. As a full-service IT consulting firm, Savvior can help businesses successfully launch their digital transformation initiative.